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Tips For Creating Your Marketing Budget

It's true what they say. You have to spend money to make money. But spending money frivolously isn't a luxury most small and mid-sized companies have. Instead, these companies need to be smart when it comes to budgeting their funds. Frequently that results in skimping...

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maximize marketing campaign metrics

How To Maximize Marketing Campaign Metrics

Marketing isn’t a one size fits all approach. To really maximize results it’s important to think strategically about what tools to use based on the type of campaign and overall goal. Figuring out what marketing pieces make the most sense isn’t always easy, but taking...

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